First, we crafted a storyboard that told the full details of The Heineken^® Greener Bar in compelling fashion.

Then we scouted the perfect location, defined the creative approach, and assisted with the on-site build in order to present every detail with the attention it deserves. 

And when the action really got started, our team stepped up with a world-class performance -- delivering cinematic magic in a launch film featuring Rosberg and highlighting Heineken’s long-term commitment to sustainability.

As always, our clients loved it.