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As part of its strategic efforts to enhance brand visibility, recognition, and engagement, Spotify collaborates with major brands like Coca-Cola, Samsung, and FanDuel on a series of high profile events.
These events – held in Asia Pacific, Africa, Europe, and North America – feature exclusive live performances and immersive fan experiences. They are designed to deliver maximum impact for both Spotify and its trusted, highly-valued partners.
Spotify’s global experiential and content production team asked NOMOBO to capture and deliver compelling content, often under tight deadlines, to amplify each event’s impact to an international audience.
FanDuel Super Bowl Party 2025 (New Orleans)
For the 2nd year we were part of the biggest week in sports in the US. This year in New Orleands, FanDuel and Spotfiy brought the perfect pre game party together with Megan Thee Stallion, Blink 182 and DJ Peewee (Anderson Paak).
The team captured created the event highlight videos, photography and live capture – creating immediate social media content to build the buzz.
Coke Studio Events (Tokyo, Johannesburg, Lisbon, Puglia)
As part of Spotify’s collaboration with Coca-Cola’s Coke Studio, we captured exclusive live performances that saw global artists debut specially-commissioned custom tracks. Performances included NewJeans and Mrs. GREEN APPLE (Tokyo), Tyla (Johannesburg), Karol G (Lisbon), and Peggy Gou (Puglia). Our expert on-site team delivered 24-hour turnarounds on all productions.
We also captured behind-the-scenes content alongside immersive fan engagement experiences. Our work with Peggy Gou saw us conceptualise and film a last-minute, high-stakes music video that ultimately achieved more than six million views on YouTube.
Music is what makes our heart beat faster at NOMOBO. Doing the best possible job on events like this is so rewarding.
Samsung Fresh Finds (Chicago, New York)
Spotify and Samsung partnered on two exclusive live music events to promote the popular Fresh Finds playlist.
In Chicago, our team cinematically captured the edgy, industrial venue featuring bodega food, street art, and underground music cultures. Handheld, long-lens, and jib cameras provided short-form content, recap videos, and stills photography.
In New York, emerging artists were captured in a similarly high-energy format. Rapid turnarounds from NOMOBO’s creative team ensured timely social media clips produced with flair and excitement.
FanDuel Super Bowl Party 2024 (Las Vegas)
Top athletes and celebrities gathered at LIV Nightclub for this spectacular invite-only event headlined by Calvin Harris and Kid Cudi.
Our team captured red carpet interviews, highlight videos, and photography – creating immediate social media content to build the buzz.
Delivery of overnight edits allowed media outlets to feature clips in their morning news coverage, maximising Spotify’s exposure.
“Now Playing” Fall Creator Event (Los Angeles)
As Spotify CEO Daniel Ek revealed the company’s new video platform expansion at the “Now Playing” Fall Creator Event, our team captured and edited key moments from the announcement.
The resulting highlights video was polished and engaging, and played a crucial role in ensuring the launch content was fit for widespread international distribution.
Spotify Grammy Party and State Farm Front Row Sessions
Jon Batiste headlined the 2024 Spotify Grammy Party, an industry-only event staged during Grammy week. Later that year, hip-hop and R&B artists came together in a vibrant, intimate setting for the State Farm Front Row Sessions.
At both events, our team produced video recaps and photography that captured the prestige and energy of both gatherings. The resulting content was used widely across social media channels.
